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At Image House, backed by meticulous research, we see our mission as a challenge to explore, document and raise awareness of our natural and cultural heritage and to advocate conservation and sustainability.

In order to meet the challenge we have created a synergy between architect and photographer; between writer and diver in which the results include park infrastructure, exhibits, publications, films and electronic media designed to empower conservation, encourage the people of Egypt to take greater individual responsibility for their country's resources and to reveal Egypt’s riches to the world.